Skip to content

Unlock Rewards

?
Spend more to unlock offers
Free Delivery £20
100 Bonus Points £30
Priority Dispatch £40
150 Bonus Points £50
LiQuid header - How much will vaping cost me after the proposed vape tax?

How Much Could Vaping Cost You After The Proposed Vape Tax?

There has been much speculation in the media about the introduction of a potential vape tax being applied in the future, but until now, we have known very little about what it might entail, or when it would happen - if at all.

In a past UK budget announcement, however, it was revealed that the Conservatives had a concept for a vape tax. The tax was set to come into effect after the pending election on January 25th 2025, should the Conservatives have won.

Despite Labour succeeding them, the vape tax is still set to come into effect in October 2026. UK Chancellor Jeremy Hunt delivered his Spring Budget to the House of Commons on March 6 2024, laying out the Government's plans for the UK economy in the future.

Speculation was made prior to the event that a "vaping tax" would be included in this budget delivered by Mr Hunt, and the speculation was proven to be correct as a vape levy tax formed part of the Chancellor's plans for the UK in the coming years. In this blog, we will cover exactly what this vaping tax entails, as well as look at what it will mean for vapers in the future once the tax comes into effect.

Jeremy Hunt photograph

Details About the Vape Tax Levy

During Jeremy Hunt's speech, he explained a ‘fair and sustainable’ tax system roadmap which was comprised of several different variables that would ultimately drive more money to the Government to be able to spend on valuable resources to help the UK.

Included in this roadmap was the introduction of a levy tax being put on to vaping products as well as a 'one-off' tobacco duty increase alongside this so that vaping remains cheaper than the cost of smoking, despite the prices of vaping increasing.

The details of what this vape tax would entail wasn't revealed during the speech, but an official document release was made from the Government which followed on from the speech in the House of Commons and this highlighted exactly what is coming and when involving the vape tax. It reads as follows:

Vaping Products Duty: "The government will introduce a new duty on vaping products from 1 October 2026, with registrations for the duty opening from 1 April 2026. The rates will be £1.00 per 10ml for nicotine free liquids, £2.00 per 10ml on liquids that contain 0.1-10.9 mg nicotine per ml, and £3.00 per 10ml on liquids that contain 11mg or more per ml. A 12-week public consultation will be published on the policy design and technical details alongside the Spring Budget. The government will also introduce a one-off tobacco duty increase of £2.00 per 100 cigarettes or 50 grams of tobacco from 1 October 2026"

Rishi Sunak's Crackdown on Vaping Continues

As we have already documented in a previous blog, Rishi Sunak announced his plans for the crackdown on vaping that would be happening the UK in an effort to bring down the youth vaping numbers. A ban on disposable vapes was the stand out of this announcement, coming into effect from 1st June 2025, effectively removing all disposable vapes from the market and subsequently from the streets.

When this was initially announced, Rishi Sunak highlighted the fact that he and his Government would be introducing further regulations to the vaping industry in an effort to making vaping less accessible to children by restricting vape flavours, as well as introducing a taxation on vaping products, which the latter has now come to light and will be coming into effect within the next 12 months.

How Much Will Vaping Cost Me With the New Vape Tax?

With the announcement of a vape tax coming, the above may be a question that you're asking yourself, so we want to break down just exactly how much vaping could cost you once these changes come into effect. We've taken some of the best UK vape juice brands to compare their prices with ours as referenced below:

BRAND Current Price Cost of 0mg Nicotine 10ml Cost of 0.1-10.9mg Nicotine 10ml Cost of 11mg+ Nicotine 10ml
LiQuid Original £1 Range £1 £2 £3 £4
LiQuid Bar Salts £2 N/A £4 £5
ElfLiq £3.49 £4.49 £5.49 £6.49
Vampire Vape £3.49 £4.49 £5.99 £6.99
Totally Wicked £4.99 £5.99 £6.99 £7.99

Here at LiQuid, we are determined to make vaping as affordable as possible, which is reflected in our prices of our premium quality UK made vape juice which starts at only £1 per 10ml. And even with the new price increases coming in, we will continue to be the cheapest brand of vape juice available in the UK.

How Vaping Will Still Be Cheaper Than Smoking

Piggy bank stock image

Despite the prices of vape juice increasing with the new levy tax, vaping will still continue to be considerably cheaper than what the cost of smoking is currently, and even more so once the additional tobacco levy is introduced when the vape tax comes into effect.

In contrast, a 10ml bottle of vape juice should last someone around 3-4 days, depending how frequently they used their vape device. Even if a 10ml bottle only lasted 2-3 days, buying 3 10ml bottles per week will be more than enough to last. And with our Original £1 e-liquid range, 3 10ml bottles will only cost the maximum price of £12 (if 11mg+ nicotine strengths are being used). That's less than 25% of the weekly cost of hand rolling tobacco would cost!

Looking at the current cost of smoking with today's prices, a 50g pouch of hand rolling tobacco costs around £32. Heavy smokers of around 20 a day can easily get through the full 50g pouch within 2-3 days, meaning they will be spending over £60 a week minimum on tobacco. And with the additional £2 extra that is set to be added, that takes the total to nearly £70 a week just on tobacco.

An Incentive to Cut Down Your Nicotine Strength

With the proposed price increases of the new vaping tax affecting different nicotine strength vape liquids, this could be used as an incentive for people to consider lowering their nicotine strengths down before the price increase comes into effect.

E-Cigarettes are designed to aid people in quitting smoking, and when you first quit smoking and start vaping, you'll want to use a vape juice with the appropriate nicotine strength that correlates to how many cigarettes a day you previously smoked. Then gradually over time, you can begin lowering that nicotine strength in your vape juice as your dependency for nicotine will begin to taper down.

Some people tend to stick to the same nicotine strength vape juice, but with these price increases more affecting high strength nicotine vape juice, this could act as somewhat of an incentive to begin using lower strength vape liquids as this will ultimately be more cost effective in the long run.

How to Prepare For The New Vaping Regulations

As we mentioned earlier, a disposable vape ban is now in place, so if your main nicotine intake is through disposables, you'll want to consider trying a refillable vape kit.

We've previously covered this in detail in another blog regarding what will happen when disposable vapes are banned, and we explained that switching to a refillable vape kit with Bar Salt vape juice is the most future-proof option if you were previously a disposable vape user.

Conclusion

When it comes to the new tax being put onto vape juice, this is not happening until October 2026. Meaning you've got plenty of time to prepare yourself to be ahead of this new potential price hike. E-Liquids normally have a shelf life of 2 years from date of production, meaning you can stock up on your favourite vape juices before the price changes come into effect, and ensure you've got plenty in store and they will not spoil in the time it takes you to vape them.

If you're a high-nicotine-strength vape juice user, you've got plenty of time to start considering and working on lowering the nicotine strength of your vape juice as well, as we discussed above. And if you are successful in lowering down your nicotine strengths, you will then be paying less for your vape juice!